McCain, one of SA’s most trusted brands for quality, family friendly food, has joined forces with Food24 to offer South Africans the chance to create a fully customisable family cookbook. You can upload your own family recipes, notes and images, choose from a selection of other recipes, and have it all printed as personalised cookbook, delivered to your door.
This is the first time in South Africa that bespoke technology has been developed for a cookbook to provide a powerful and personal combination of digital media and traditional print, delivered directly to you. See how the Cookbook Creator works on YouTube
Each beautifully presented & personalised cookbook contains a total of 48 recipes:
- 6 of your family recipes with pictures or notes uploaded by you, the home cook.
- 6 of Food24’s most popular recipes, as chosen by readers.
- 6 McCain recipes featuring their products.
The remaining 30 recipes are a personal choice where the home cook can choose any five categories from across the Food24 spectrum (see below) and get six recipes from each:
- Under 30-minute recipes
This cookbook is a continuation of our mission to help families grow and thrive. You can now not only receive mouth-watering, easy-to-follow and accessible recipes that the whole family will love, but also pass on your own recipes to the next generation.
The values of family, real food and togetherness have served our brand well. We have always believed that food should be simple, inspiring and tasty. Armed with a worldly understanding of ever-changing trends, tastes and the diversity of modern families, we continue to innovate with new and exciting offerings that take delight in feeding real moments of togetherness and fun.
Using a digital tool, you can create personalised cookbooks at a cost of R400 ex VAT per book. All details can be found here on www.mccain.food24.com
Check out our YouTube Channel to see some of the delicious and nutritious #madewithmccain recipes
The McCain Family Cookbook will launch on 24 November in time for the festive period, and the campaign will be supported by some of SA’s most exciting and dynamic Foodie Influencers.
Visit www.mccain.food24.com for more information and be sure follow our Facebook, Instagram and Twitter to stay in touch with the campaign.